Topic
6 articles
A company's reputation is of crucial importance nowadays. It is strongly influenced by customer reviews, discussions in social media and online reporting and has an enormous impact. The use of artificial intelligence (AI) opens up completely new fields of action here. In this specialist article, we take a look at the diverse applications of AI in reputation management and their impact on the business world.
Customer ServiceHartmut Deiwick6 minutes
The basic idea of IoT and the question of the meaningfulness of this technology. Is the fear or ignorance greater to embark on this step? 2018 will be the year of Internet of Things, if you want to be part of it, why not now?
IoT - Internet of ThingsGernot Wohlfahrt5 minutes
They make digital networking between people and machines possible in the first place. New technologies are changing our world. Accordingly, it is important for companies to continuously monitor innovative trends in order to identify and exploit opportunities for increasing efficiency and optimization potential at an early stage. But where there is light, there is also shadow. Today, we therefore take a critical look at some new technologies.
TechnologyInga Schmidt7 minutes
How can you create added value for customers and your own company through customer centricity? We explain the difference to customer orientation and the path to customer centricity.
Culturevon Neuem GmbH - Unternehmensberatung für digitale Transformation5 minutes
The digitalization and digital transformation of many areas of life has led to a major change in customer needs and expectations. Amazon, Google, Apple and Co. have built a world in which service has a completely new standard and this is changing customers.
CustomersBenjamin Talin4 minutes
Customer wishes and needs change over time. Keeping an eye on trends is therefore an advantage for every entrepreneur. In the following I present the 10 latest digital trends of customer expectations to show how customers change and what they demand.
Beginner / BasicBenjamin Talin6 minutes
