Author
3 articles
Biography in German
Adrian Schimpf ist CEO und Head of Product von Aivie (opens in a new tab), dem Marketing Automation Tool aus der Schweiz für Europa. Er gestaltet digitale Kanäle und Kundeninteraktionen mit Automatisierung, AI und Plugins. Er hat 20 Jahren Erfahrung an der Schnittstelle Kunde und IT.
Many companies are now venturing into marketing automation - not least because the tools have been used successfully for some time and deliver a high ROI.
Digital MarketingAdrian Schimpf4 minutes
Personalization in marketing leads to a better conversion rate. Marketing automation tools identify visitors online and serve them with personalized offers.
Digital MarketingAdrian Schimpf4 minutes
Many of us are moving our offices home these days. For some, working in a home office has long been a welcome alternative, for others it is a new situation with new challenges for their everyday work.
Beginner / BasicAdrian Schimpf8 minutes
