Philipp Reittinger

Latest

• Social Media Through the Years: A 25-Year Timeline

  From MySpace to TikTok: social media has changed rapidly in 25 years. This article shows the most important milestones, current trends and how the platforms have shaped our communication – a look back and forward.

  Social Media•Philipp Reittinger•23 Jan 2025•5 minutes

  

• 6 Tips for Advertisements on LinkedIn

  Most people have already realized that advertising on LinkedIn can be very useful. Whether you're a LinkedIn Ads professional or a newbie: Often, small details get lost in the shuffle, or you're just starting out and are grateful for a few good insider tips. We reveal our 6 most important learnings that are relevant for (almost) everyone.

  Social Media•Philipp Reittinger•1 Nov 2023•4 minutes

  

• Accompanying text for social ads - How do I build good copy?

  Finding the right accompanying text for an ad is sometimes not so easy. The closer it gets to publication, the greater the pressure to formulate the right copy - and that's exactly when writer's block beckons. The good news is that while there's no infallible recipe, there's definitely a good guide to make copywriting for social ads easier. Philipp Reittinger, CEO and co-founder of ZweiDigital, explains the steps you need to take.

  Social Media•Philipp Reittinger•27 Jun 2022•6 minutes

  

• 5 Pinterest Advertising Formats Explained - The Underestimated Social Media Platform

  When it comes to social media advertising, many people think of Facebook, Instagram, or the rising star TikTok. Pinterest usually flies under the radar, even though the network has been around since 2010. Too bad! Because one thing can be said in advance: Compared to other platforms, Pinterest offers advertisers much less wastage.

  Digital Marketing•Philipp Reittinger•2 Feb 2022•4 minutes