Digital product development

Latest

• Innovation with a Product Mindset - Success with Bottom-Up Innovation

  Agile working and the customer-centric mindset of the start-up world have now become business mainstream. Both corporations and SMEs need to change their ways of working in the long term if they want to stay ahead of the competition in the digital transformation. But how do you live sustainable innovation? A product mindset that is characterized by bottom-up strategies and rewards mistakes helps. With the help of data-driven methodology, companies can offer sustainable digital experiences.

  Strategy / Vision•Simone Belko•4 Apr 2023•9 minutes

  

• Basics of digital product development - Apps & more.

  The success of digital applications, or apps for short, is unstoppable. It's clear that everyone wants a piece of the "app" pie. But what makes digital applications successful? Which procedures help to keep the vision in sight and to achieve it? Which methods are useful or even indispensable? Get an overview of the success factors that reliably support you in developing a truly successful digital product.

  Business Modell•Marcus Funk•29 Jun 2021•10 minutes