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Author

Simone Belko

23 articles

Biography in German

Simone Belko is a media generalist with a strong focus on digital literacy. With experience in IT, operations, localisation, marketing, PR, journalism and training she has excelled in Germany and abroad. As a manager for digital products both in start ups and in large companies she gained deep insights into online platforms and communities. Simone is the author of "Digital Consciousness" ("Das digitale Bewusstsein") and is currently writing a book about narratives in the age of globalisation.

Latest

  • A practical look at process automation – how to avoid common mistakes

    In the digital economy, process automation is a critical factor for operational excellence. Intelligent systems take over some of the control of recurring everyday tasks. The key advantage: they are faster and more reliable. However, implementing software and AI for automation requires a focus on a clear business vision and fundamental customer needs. If you want to generate long-term added value, you should follow a few rules and critically question prevailing assumptions.

    AutomationSimone Belko12 minutes

  • The importance of generalists in companies

    In a complex business world, generalists are indispensable employees. Their ability to integrate a wide range of knowledge and skills makes them valuable players in transformation and innovation processes. Companies that rely on generalists benefit from their flexibility, problem-solving skills and ability to build interdisciplinary bridges. These qualities make generalists a decisive component for sustainable success and competitiveness in the information society.

    Human RessourcesSimone Belko5 minutes

  • Building autonomous teams in 5 steps - how to succeed

    Autonomous teams are the key to practicing self-determination in the workplace. They enable employees to link their own goals with their job profile and develop practical skills. Innovative business solutions are created through agile collaboration between the operational level and top management. When companies understand the great added value that autonomous teams offer for a high level of competitiveness, they invest in collaboration and the personal responsibility of their employees.

    Leadership & ManagementSimone Belko7 minutes

  • Unraveling the Potential: Blockchain Use Cases from Business

    Blockchain technology has emerged as an innovative force, transforming traditional practices and opening up new realms of possibilities. Businesses have understood the benefit of the cryptographically secured, distributed and cooperative data storage system. But what is hype and where are the real business cases? To shed light on the practical applications of blockchain in real-world scenarios, I spoke with Roman Shtih, a seasoned blockchain expert. He shared his rich business expertise and practical advice for companies with us.

    Expert InterviewsSimone Belko10 minutes

  • Tips for effective platform marketing

    If you want reach, you need good content. Platform marketing helps companies build trust in brands and gain a better understanding of the market through customer interaction and data analysis. Companies can learn to respond quickly to changes in their market and seize new opportunities.

    MarketingSimone Belko10 minutes

  • Innovation with a Product Mindset - Success with Bottom-Up Innovation

    Agile working and the customer-centric mindset of the start-up world have now become business mainstream. Both corporations and SMEs need to change their ways of working in the long term if they want to stay ahead of the competition in the digital transformation. But how do you live sustainable innovation? A product mindset that is characterized by bottom-up strategies and rewards mistakes helps. With the help of data-driven methodology, companies can offer sustainable digital experiences.

    Strategy / VisionSimone Belko9 minutes

  • How companies build trust in crises

    Crises promote psychological stress and existential fears among employees. Is my job secure? Can I feed my family? What if costs continue to rise? How can I manage it all? To meet their employees' increased need for security while still promoting personal responsibility, companies should build a resilient culture of trust.

    EthicsSimone Belko8 minutes

  • Strengthen digital competencies: 3 tips for more sovereignty in dealing with technology

    Digital devices and software tools offer mid-sized businesses, small business owners, and the self-employed tremendous opportunities to make their day-to-day business lives easier. Family businesses, startups and solo self-employed people can successfully use programs and apps to make their work more effective. They don't even need to bring the professional know-how in all sub-areas to do so. However, they do need special soft skills and digital competencies to successfully compete in cyberspace with their products or services.

    Social MediaSimone Belko6 minutes

  • Digitalization and health: body and mind in harmony

    Health is a megatrend. The environment is being reshaped with the help of technology, because people are supposed to become resilient. But can he do this by disconnecting himself from his own nature? Transhumanism wants to transform humans into supercomputers that process data soullessly. To preserve autonomy and social connectedness, humans must be thought of in a radically different way.

    Healthcare & Social AffairsSimone Belko11 minutes

  • Digital literacy as the key to the information society

    The concept of digital literacy combines skills in dealing with digital media with responsible action on the Internet. Everyone should be empowered at an early stage and in the long term to move confidently in the digital space. Only by teaching critical thinking can politics and business secure social prosperity in the long term by enabling innovation.

    Environment & Social AffairsSimone Belko6 minutes