Topic
5 articles
A powerful vision and shared values characterize the orientation of both areas. In practice, it is crucial to use the connection and adapt it individually for brands and organizations to ensure long-term success.
BrandAngelika Ballosch6 minutes
In this article, you will learn more about the concept of co-creation as a form of collaboration and co-creation. It shows how co-creation helps companies develop innovative solutions and adapt to the challenges of the changing marketplace. Leadership plays a critical role in guiding the innovation process and moving ideas forward.
InnovationAngelika Ballosch9 minutes
Organizations have to face the new changes around digitalization and digital transformation. This means breaking new ground and trying to adapt to the changes.
OrganizationMario Dönnebrink8 minutes
Marketing and sales are like cats and dogs. But it doesn't have to be that way. Marketing and sales are two important functions in any business. When they work together, they can form an effective team that helps the company succeed. This article explains how to foster collaboration and align the systemic framework for the purpose of creating value.
OrganizationAngelika Ballosch8 minutes
Meanwhile, there are many tools and tool suites that can make the work of each individual easier. However, their power only really unfolds when they support collaboration. Although many companies have already introduced tools, they often get. What is the reason for this? We should focus more on the mindset rather than just the tools and skillsets.
OrganizationMoritz Meißner5 minutes
