SMART

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• Innovation with a Product Mindset - Success with Bottom-Up Innovation

  Agile working and the customer-centric mindset of the start-up world have now become business mainstream. Both corporations and SMEs need to change their ways of working in the long term if they want to stay ahead of the competition in the digital transformation. But how do you live sustainable innovation? A product mindset that is characterized by bottom-up strategies and rewards mistakes helps. With the help of data-driven methodology, companies can offer sustainable digital experiences.

  Strategy / Vision•Simone Belko•4 Apr 2023•9 minutes

  

• 7 elements for building a successful strategy

  Many entrepreneurs work for their dream. But only a few have clear strategies and also fields of action that they can pass on to their employees. We show how to go from the company's own dream to an applicable and understandable strategy in 7 steps.

  Beginner / Basic•MoreThanDigital Insights•22 Mar 2020•17 minutes