Content Marketing

Latest

• Headless CMS for Content Management

  The importance of digital channels for brands is undisputed. If a company wants to turn users into customers in this environment, it has to offer much more than simple products or lurid purchase offers. The key is digital experiences that move users, bind them emotionally to a brand, and thus contribute significantly to the growth of brands. Innovative technologies can be a key driver here - also in the area of content management.

  Marketing•Dominik Angerer•16 Nov 2021•5 minutes

  

• Smart communication for digital business

  In digital business, the motto is: create reach with added value. Whether via networks, chat channels, telephony, or face-to-face - companies must strike the right note. Optimize your digital communication with influencer marketing, storytelling and the right use of digital channels.

  Marketing•Simone Belko•7 Dec 2020•6 minutes

  

• Community Management - Successful communication with customers

  Everyone is talking about social media: from customer generation to public relations, everything is possible on the Internet these days. But what methods can be used to create added value? Community management is about bringing customers together in virtual space. If done correctly, this can have synergetic effects.

  Marketing•Simone Belko•7 Dec 2020•5 minutes

  

• 9 classic SEO mistakes that many make

  Unfortunately, many still make the mistakes and optimize their website not at all or wrong. We show you typical mistakes that can be easily avoided and how to make your SEO more efficient with little effort.

  Beginner / Basic•Benjamin Talin•3 Dec 2020•5 minutes

  

• What is content marketing? - With content to more reach

  Content marketing is a frequently mentioned tool. We explain what it is and why it has become such an important element in all marketing activities.

  Marketing•Benjamin Talin•2 Dec 2020•4 minutes

  

• Content is King – but can you be his knight in shining armour?

  In this article we will try to understand why so many companies of all sizes and shapes pay more and more attention to corporate blogs, and how to get the most out of it through content analytics.

  Marketing•Ksenia Anikeeva•21 Feb 2020•7 minutes

  

• Gamification: Creating Innovation through Narratives

  Does the internet's liquid communication change the social discourse for better or worse? Digital media narratives and gamification give orientation, create identification and generate change processes. Content-based gamification is a great chance for companies to promote innovation and increase commitment through business narratives.

  Human Ressources•Simone Belko•28 Oct 2019•5 minutes

  

• 23 Best Websites for Free & Royalty Free Images (2024 Update)

  For presentations, websites, flyers and much more you always need good pictures. We've put together a list of the best sites for free royalty-free images to help you find the right photos for your projects.

  Marketing•Benjamin Talin•12 Jul 2018•12 minutes