Topic
30 articles
What should you be prepared for when preparing for the digital future? There are a few ways in which you can reconcile your own career with the digital world and how you can also use digitization as an opportunity and gain quality of life at the same time.
Human RessourcesGerri Hagspiel8 minutes
In a rapidly changing and increasingly digital world, it is essential for companies to stay up to date and continuously adapt their marketing strategies. In this technical paper, we examine some of the key trends in online marketing for 2023 and discuss how companies can leverage them to best reach their target audiences.
MarketingHartmut Deiwick6 minutes
Digital transformation is everywhere. What are the opportunities for women to influence digitization through change leadership?Jacky Lam wrote for Forbes in 2019: "Cryptocurrency and blockchain are becoming one of the biggest disruptive technologies in the world. As expected, the sector saw immense startup growth and investor interest. However, as we continue to see success in fundraising, ICOs (Initial Coin Offerings), and application growth in blockchain technology, it also reveals a worrying trend: women are not on the scene.
Beginner / BasicKaren Wendt4 minutes
What do many business leaders think about the future of the global economy? The article offers some insights into the changes in the economic climate and the spreading geopolitical uncertainty.
Markets & IndustryTradeshift4 minutes
Supply chains are undergoing massive upheaval and more and more information points to a continuing downward spiral in global trade. Here are current insights on the change in the supply chain.
ProcurementTradeshift6 minutes
From new lockdowns in China to soaring inflation, 2022 has opened a new chapter in the era of uncertainty.
ProcurementTradeshift5 minutes
Covid is forcing companies to transform their daily operations. Automation is no longer seen as a costly and complicated way for accountants to lose their jobs. Instead, it is an urgent necessity and brings with it a host of benefits.
Finance & ControllingTradeshift4 minutes
Investing in sustainability and for sustainable projects: This is one of the big megatrends among business angels and investors. It is about the good feeling of having invested "sensibly". But it is also about achieving a financial return in addition to a positive ecological and social impact. This is because many want to incorporate their values and life goals into their investments. Generation Y and projects or startups are in the sights of investors.
Environment & Social AffairsJoël Ch. Wuethrich5 minutes
Virtually overnight, the "analog" virus Corona is turning the classic working world upside down: home office is suddenly running like an assembly line, or as others say: "going viral". Not only the health of employees must be at the top of the agenda, but also the integrity of information worth protecting. Because this "analog" virus also serves as a backdoor for its digital cousins. The article explains how companies can protect themselves against cyberattacks in Corona times.
IT-Security & Cyber SecurityIldikó Bruhns5 minutes
Armies of marketing specialists have written their fingers to the bone to analyze and categorize the changing generations. This has gone so far that communications experts are already drawing up detailed psychograms for those born in the 2010s. The customer is king! But how useful is that for generating innovation in the company?
CultureSimone Belko9 minutes
Cloud computing allows various IT services to be handled externally. If an organization uses a cloud, the company's own servers do not provide the IT services, but one or more external data centers (cloud) take over these tasks. But what needs to be considered when companies want to move their IT to the "computing cloud"?
ITcare4IT.ch GmbH7 minutes
After 2020 brought us more change than ever before, what's in store for 2021? We take a look at the five tech trends of the near future.
TechnologyMarkus Pichler4 minutes
