Mobile Technologies

Latest

• Women entrepreneurs – these four factors determine your success when starting a business

  More and more women in the DACH region are successfully starting their own businesses—driven by a desire for greater freedom and self-fulfillment. But what makes the difference between failure and growth? This article highlights four key success factors for female entrepreneurs: from early validation of the business idea and the targeted use of digital tools to strong networks and long-term thinking. Women who want to start their own business will find practical tips and inspiration here.

  E-Commerce & Mail Order•Alexandra Anderson•21 Jul 2025•4 minutes

  

• Social commerce: Effective AI tools for founders

  Digitalization has transformed the world of entrepreneurship, especially in its early stages. More and more people are starting their businesses part-time or as freelancers, not through a traditional website, but directly on Instagram, TikTok, or WhatsApp. They meet their customers where they already are and transform social networks from pure communication channels into functional business platforms.

  Social Media•Alexandra Anderson•23 May 2025•4 minutes

  

• Apps are only as good as their Application Performance Management (APM)

  Many companies have long since turned to apps in order to be able to do business faster and more agilely. However, they are often unaware that the various apps and programs can get in each other's way and place an excessive load on the corporate network. This is where a well set up Application Performance Management (APM) can help. This article shows how APM can support companies.

  IT•Klaus-Peter Kaul•13 Jun 2023•5 minutes

  

• WeChat Explained - Understanding the Chinese Super App

  Understanding the Super-App from China that is used by over 1 Billion users every day. We give you an introduction to WeChat and explain what is behind the app.

  Mobile Technologies•Benjamin Talin•27 May 2023•10 minutes

  

• From the idea to your own app - the launch

  How can I test my own app automatically or with beta tests and then bring it to the app store? We show how to do that.

  Mobile Technologies•Christina Canclini•28 Apr 2023•6 minutes

  

• From the idea to your own app - the implementation

  How do you get from the idea to your own app, which you can use successfully for your company? In this series of articles, you will learn about the individual phases in the development of an app and receive tips to make it a success. In this article, you will learn what needs to be considered when choosing the technology, the design and the implementation.

  Mobile Technologies•Christina Canclini•27 Apr 2023•6 minutes

  

• 7 facts about mobile technologies

  Mobile technologies and changing customer behavior are important elements of digital transformation. We show you 7 facts about mobile usage and explain why they are important.

  Mobile Technologies•Benjamin Talin•4 Oct 2022•3 minutes

  

• From the idea to your own app - the conception

  How do you get from the idea to your own app, which you can use successfully for your company? What should you already take into account during the idea generation and conception? Here are some insights on how to get started with your own app idea.

  Digital Marketing•Christina Canclini•20 Jul 2022•5 minutes

  

• Digital Safety Training In Apps - Are They Worth It?

  Can apps help simplify safety briefings? What benefits digital safety briefings can have and 9 reasons why it's worth getting involved.

  Education / Training•Friedrich Prötsch-Jechtl•5 Jul 2022•6 minutes

  

• 2G and 3G shutdown - implications for IoT and M2M

  Network operators around the world are pushing ahead with the shutdown of 2G and 3G and are using the spectrum that is becoming available to expand 4G and 5G. This expansion of new mobile technologies forms an important basis for the further development of the Internet of Things (IoT). The flip side of the coin: At the same time, progress is becoming a potential stumbling block in existing IoT projects.

  Technology & Telecommunications•Laura Gaber•13 Jan 2022•5 minutes

  

• The changed shopping behavior - showrooming and webrooming explained

  Many terms develop over time and are usually not understood. We will show you why customers and their shopping behaviour change and what showrooming and webrooming means in general.

  Customers•Benjamin Talin•30 Nov 2020•4 minutes

  

• Mobile websites vs. apps - What fits when?

  Mobile First - a buzzword that we now encounter again and again. In contrast to many others, however, not entirely without reason. Around 80% of all website calls are now made via mobile devices such as smartphones and tablets, and the trend is rising steadily. So it only makes sense to optimize your own online presence in terms of users for the corresponding devices. True to the motto "If I don't want to lose users, I will adapt". For some companies, this raises the question in the context of "mobile presence": What do I need - just a mobile website, or even my own app?

  Mobile Technologies•Laura Gaber•29 Sept 2020•6 minutes