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  • Establishing a Corporate Venture Building Unit - A Practical Example

    In a globalized economy, companies must constantly evolve in order to remain relevant and secure competitive advantages. One way to do this is through corporate venture building, which involves using existing resources to establish a new business unit outside the existing organization, as the REHAU Group has successfully done with Bitrock Digital Partners.

    Better PracticesBitrock Digital Partners7 minutes

  • The AI war on the freedom of intellect

    All AI models today are trained on a very narrow set of data that is anchored in past knowledge (and it's not even your knowledge). Add to that the issues of transparency and bias, and you will understand that you are merely a prisoner, walking in circles in what you might think is the prison's backyard, but it's actually nothing but a room with no windows covered with images of the outdoors. Oh, and the door is locked from the outside. Do you really want Microsoft, Google, OpenAI, and others tech companies to be your warden?

    AI & Machine LearningAric Dromi11 minutes

  • 8 project team roles for successful digitalization projects

    Project execution requires the collaboration of multiple people with different skills and experience. In order to complete the project effectively and successfully, these individuals must be assigned to specific roles within the project team. In this article, I would like to discuss the most important roles in complex digitization projects.

    Project ManagmentFrancesco Fusaro18 minutes

  • Using BIM to generate leads and increase sales

    That is the question most CxOs ask themselves when they need to face the challenge to implement BIM into their business. It is undoubtedly that the risk is there and pragmatically the director of the company can see more feasible to hire a salesman to boost those sales which is ultimately the goal for any change in a firm. Thus, in this article we explore the question; if we want to sell more, is BIM a good solution?

    Construction & Building IndustryTequma AG4 minutes

  • Social Media Optimization (SMO) and Social Media Strategy

    Google has always placed a special emphasis on natural backlinks created by users and not by search engine optimizers. Nowadays, however, more links are artificially created than naturally set. Rebuilding natural-looking links is becoming increasingly difficult. In recent years, social media has undermined structures that were long the preserve of search engines.

    MarketingThorsten Ruhle10 minutes