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  • Using ChatGPT and Bard in your company

    Industrialization 5.0 does not only mean pattern recognition and automated knowledge generation, it also means that new tasks fall to humans when ChatBot technology is used. New roles arise for human employees when you consistently question everything, construct special cases, and make use of contextual knowledge logic and emotionality.

    AI & Machine LearningDr.Ursula Meyerhofer Fahlbusch7 minutes

  • Differentiation in the digital age

    Digitization and globalization have brought us many social advantages in recent years and decades. As consumers in particular, this has made many things cheaper, easier and faster in our everyday lives. Global supply chains and international networking have made the distances between people seemingly smaller. Any information we are looking for, any product we are interested in, we can quickly and easily find and compare the pros and cons of - all from the comfort of our couch on our cell phone. For companies, however, this permanent comparability means a new challenge. How should a manufacturer position itself correctly in order to stand out from the mass of search results with its own product? The answer may be easier than you think.

    MarketingDavid Schneider8 minutes

  • Rosy future for smart contract and cryptocurrencies

    Some may have heard of a smart contract, but few know why the technology behind Bitcoin, Ethereum and the future of contracts actually works. We explain the potential behind the smart contract and what it looks like.

    Blockchain & Smart ContractsMarkus Wyss4 minutes

  • The dark side of automation - Why companies need to think ahead for sustainable success

    The article deals with the importance of responsible automation in companies. While automation can lead to efficiency gains and cost savings, it is important to also consider the impact on employees, society and the environment. The article provides specific recommendations on what companies should consider when automating, including involving teams, considering ethical standards, and regularly evaluating impact. Only through responsible automation can companies achieve long-term success and positive impact.

    AutomationBritta Daffner5 minutes

  • Cryptoassets: Intrinsic Value Matters

    Today, "crypto" is hardly understood as an investment instrument. Crypto is obviously not crypto, and the positions on what is valid sometimes diverge diametrically, even between proven authorities. This leads to great uncertainty among experts, and even more so among the general public. This article aims to shed some light through the fog onto crypto and help distinguish crypto-scam from crypto-value. It will show which cryptoassets and crypto tokens have intrinsic value and how this could be measured in the future using fundamental value analysis methods. The two largest and oldest cryptos, BTC (of the Bitcoin network) and ETH (of the Ethereum network), serve as reference points and examples.

    Blockchain & Smart ContractsMarkus Hammer19 minutes

  • The Black Swan Theory explained - Why you should beware of the "black swan"!

    Every uncertain experiment or every company that goes down previously unknown paths must beware of a so-called black swan. This refers to an event that is highly improbable, but can have the most serious effects on markets, customers, one's own product or one's own company. Disruptive innovations and new technologies can be particularly affected. They must always be able to react to such an event - or face devastating consequences.

    InnovationDavid Schneider8 minutes