Category
773 articles
The tomes burn and the ice melts. Between Green Washing, Social Justice and Digitization as a Sustainability Model?
Environment & Social Affairsmemoresa GmbH6 minutes
We will show how the Japanese trend Wabi Sabi towards purism can also help to bring order to analog and digital. So they can organize themselves.
Trendsmemoresa GmbH4 minutes
In digital business, the motto is: create reach with added value. Whether via networks, chat channels, telephony, or face-to-face - companies must strike the right note. Optimize your digital communication with influencer marketing, storytelling and the right use of digital channels.
MarketingSimone Belko6 minutes
To be internationally successful thanks to intercultural competence and strategic collaboration: For this, companies need an innovative corporate culture for internationalization. This can save work, build knowledge and motivate employees.
Strategy / VisionSimone Belko6 minutes
Everyone is talking about social media: from customer generation to public relations, everything is possible on the Internet these days. But what methods can be used to create added value? Community management is about bringing customers together in virtual space. If done correctly, this can have synergetic effects.
MarketingSimone Belko5 minutes
Digitization offers great opportunities especially for SMEs. In our article we explain which business models are in vogue, which are becoming important and which technologies are causing these trends.
Beginner / BasicBenjamin Talin7 minutes
Brainstorming is becoming more and more important in a time of rapid change and flexible team structures. Besides methods of brainstorming, it is also important to know how to implement them successfully to filter out the best of all brainstorming methods.
CultureBenjamin Talin8 minutes
Although digitization is advancing, even today, companies still have a wide variety of documents only available in handwritten or typewritten form. Optical Character Recognition (OCR) and Intelligent Character Recognition (ICR) provide a remedy and many new possibilities for simplifying processes.
TechnologyTobias Mohr5 minutes
Through Corona there are more and more digital events. We show what digital events are and what advantages and disadvantages they have.
Digital Marketingvon Neuem GmbH - Unternehmensberatung für digitale Transformation5 minutes
We show you which elements a good keyword research consists of and how entrepreneurs can build their own keyword strategy. There are some elements to consider and you can also use some tools for this.
Digital MarketingBenjamin Talin7 minutes
Innovation is a goal. Digitalization is a permanent challenge. Both challenges challenge companies and managers alike and make even committed employees sit up and take notice. New business fields based on new analysis methods could open up. But what can middle management executives do who cannot themselves turn their company around in the direction of consistent innovation? This article shows the scope for action and outlines the necessary steps.
Leadership & ManagementDr.Ursula Meyerhofer Fahlbusch6 minutes
Unfortunately, many still make the mistakes and optimize their website not at all or wrong. We show you typical mistakes that can be easily avoided and how to make your SEO more efficient with little effort.
Beginner / BasicBenjamin Talin5 minutes
