Strategy

Latest

• Automation in the workplace - what employees think about it

  After years of hype, automation came into its own during the pandemic. Companies around the world found that existing resources, human capital and processes could not scale in the face of a crisis.

  Finance & Controlling•Tradeshift•1 Aug 2022•5 minutes

  

• Five theses for successful digital transformation

  The example of GKB shows well that a digital transformation is only successful if it is accompanied by a cultural transformation. GKB is the pioneer of digital transformation in the industry. And this is no coincidence. Rather, through a systematic development of leadership and culture, the bank has developed a commitment, trust and change capability that now enables it to implement digitalization at speed. This also shows that for successful digitization, no cultural measures can take effect as fringe or superficial ad hoc actions. Rather, digitization is only successful if it takes into account the deep structures of the company and goes beneath the surface. It is also important to strengthen the digital skills of employees. If all this happens, the digital transformation will quickly become a success. However, all companies that quickly "buy in" to a cultural transformation on the surface or with a few measures will not have this success. The decisive factor is a process of authentic transformation and the right cultural mindset in the company.

  Strategy / Vision•Prof. Dr. Heike Bruch•29 Jul 2022•10 minutes

  

• The Future of eMobility - Is Electromobility inevitable?

  The electrification of transport is inevitable. This is not a question of if, but when, given the pressing challenges we face in terms of climate change and air quality. The big question is: what will the future hold for eMobility? Will it overcome the hurdles that remain and become the dominant form of transport?

  Industrial Manufacturing & Industrial Goods•Aric Dromi•28 Jul 2022•5 minutes

  

• 3 Basics for good and active crisis communication

  It feels like the crises are multiplying like the heads of the Hydra in the Greek myth: For every head that is cut off, two new ones appear. Signs of fatigue are understandable in such situations, but it is precisely then that united forces would be put to good use. How can I, as a manager, mobilize energies now?

  Internal Communication•Corinna Hischke•27 Jul 2022•4 minutes

  

• Guide on starting and scaling platforms - The challenges of growing networks

  The challenge of starting and growing networked platforms is big. But they also pose one of the most interesting business models in the digital world by leveraging network effects and the possibility for expansion. So how to grow a network and how to successfully start a platform? Here is the complete guide.

  Platform Economy•Benjamin Talin•26 Jul 2022•11 minutes

  

• My effective leadership style in times of crisis

  In a company crisis, I have to change my leadership style in order to avoid lasting negative effects on myself and my team. The first step is to understand my own previous leadership style and then adapt it to the psychological and social challenges of my team.

  Leadership & Management•Karl Hitschmann•25 Jul 2022•7 minutes

  

• New Work and Retention Management in the Health Sector

  Figures show that the health sector is facing a dramatic shortage of care in the coming years and decades, which endangers the well-being of people. In order to recruit new staff and retain existing staff, improvements in working conditions are necessary, especially in nursing.

  Healthcare & Social Affairs•Dr. Dirk Sven Kircher, M.Sc., B.A.•20 Jul 2022•11 minutes

  

• From the idea to your own app - the conception

  How do you get from the idea to your own app, which you can use successfully for your company? What should you already take into account during the idea generation and conception? Here are some insights on how to get started with your own app idea.

  Digital Marketing•Christina Canclini•20 Jul 2022•5 minutes

  

• Why platforms fail - 8 Reasons that lead to failure

  Platforms are a preferable business models due to their scalability and potential profitability. But most platforms fail, and there are many reasons why this happens. Here you have a list of the 8 biggest mistakes that will potentially lead to failure of platforms.

  Platform Economy•Benjamin Talin•18 Jul 2022•7 minutes

  

• What digitization could do in the Corona crisis

  The COVID 19 crisis is presenting companies and people with unprecedented challenges at work as well as in their private lives. Almost all companies worldwide are affected by this crisis and some are even on the verge of insolvency. While some companies are still looking for solutions, others have already found them: digitization. This article explains two Robotic Process Automation (RPA)-automated processes in systemically important companies that are at the forefront of the fight against COVID-19.

  Advanced•Marcel Schneider•15 Jul 2022•6 minutes

  

• Employer Branding explained - Definition and Dimensions of Employer Branding

  What is Employer Branding and what are the different aspects of it. The article explains all the important points to get a first overview of the topic, to understand which alignments there are and which elements are important in employer branding.

  Human Ressources•Johanna Ehses•15 Jul 2022•8 minutes

  

• Separating from employees with a positive effect - is that possible?

  Having to dismiss one's own employees is one of the worst things that can happen to a company. There is anger, there is sadness, and all the trust that has been built up in people seems to be lost. The employees may be angry; they are certainly despondent. The situation seems hopeless, doesn't it?

  Human Ressources•Dr.Ursula Meyerhofer Fahlbusch•14 Jul 2022•5 minutes