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• Artificial Intelligence in Healthcare - Driver of Digitalization?

  The Corona pandemic has changed our behavior. Previously less frequently used technologies could benefit from this and positively influence the lives of people in lockdown. In this paper, the two authors show how the judicious use of Artificial Intelligence can drive healthcare as a whole towards digitalization. In the future, AI will autonomously research, analyze, and provide decision-making guidance for politicians, managers, scientists, and medical professionals.

  Healthcare & Social Affairs•Ralf H. KOMOR•3 Aug 2021•6 minutes

  

• Driving digital change in the company in an innovative way

  Digital transformation - for good reason, since companies have understood that this is not just a trendy topic, but an absolute necessity in order to survive in the market in the future.

  Advanced•von Neuem GmbH - Unternehmensberatung für digitale Transformation•15 Jul 2021•5 minutes

  

• 10 Tips for Referral Marketing - Leveraging Untapped Potential

  Contrary to some expectations, buyers are more likely to give a review when they are dissatisfied with the product or service than when they have a good experience. Why is that?

  Digital Marketing•Thorsten Ruhle•9 Jul 2021•3 minutes

  

• How companies master their digital transformation

  For digital transformation to succeed and companies to achieve digital excellence, products, processes and technology must be addressed and improved simultaneously.

  Strategy / Vision•Jan Webering•30 Jun 2021•6 minutes

  

• User engagement - Strengthening the bond between users and the app

  What phases does a user go through when using an app, and how can you influence this in such a positive way as to create customer loyalty and user retention in the long term?

  IT•DIGITAL BREAKFAST•29 Jun 2021•5 minutes

  

• SET Model for business strategy planning – Survive / Expand / Transform

  The SET Model helps to identify much more than just strategic ressoruce allocation. We show what it means and why you should look at these numbers closely.

  Strategy / Vision•Benjamin Talin•10 Jun 2021•7 minutes

  

• 3 technologies that retailers should not miss

  The retail industry has undergone major changes in recent years. Even now, new ideas and technologies are at the start, which open up many new possibilities to bring customers a new shopping experience.

  Technology•Benjamin Talin•9 Jun 2021•4 minutes

  

• 5 Types of Change that Can Shift the Power Balance within an Organization

  2021 is out of date, 513 BC is now: "there is nothing permanent except change." (Heraclitus). Because there are a lot of moving pieces when you’re working within a complex, fast-paced corporate system, it is important to understand how all the competing interests, values, and methods can impact a company’s strategy formulation process and shift an organization's internal power balance unconsciously and unexpectedly.

  Culture•Isabelle Nüssli•8 Jun 2021•7 minutes

  

• Instant messaging platforms from the CIO perspective

  CIOs today are facing a variety of challenges. Ever more employees are using their personal instant messaging accounts for conducting business conversations and transactions. CIOs have two ways to handle the issue, either completely ban it from the enterprise or embracing it and make best use of the valuable data. A complete ban is not feasible as employees will just keep using what they know best and use every day anyways for their private communication. Adapting instant messaging to interact with the enterprise systems has many advantages such as increased productivity, quicker workflows, lower cost by avoiding monothematic mobile apps to access the enterprise systems. Fortunately today the technology exists to provide access to enterprise systems via instant messaging in a controlled and secured way.

  IT•releai•2 Jun 2021•6 minutes

  

• 6 tips for successful projects with start-ups

  Not only corporations, but also small and medium-sized businesses are feeling the pressure to adapt to the changing times and to digitalise processes. Anyone who takes a closer look at the topic of digital innovation will quickly see that the necessary know-how about AI is often not located in their own company, but instead in the vibrant start-up scene. But what are the reasons for cooperating with start-ups and how can they be successful, despite the often different mindset?

  Technology & Telecommunications•Bastian Maiworm•26 May 2021•6 minutes

  

• Regulations and bans - What threatens crypto, bitcoin & co.

  Some say Bitcoin cannot be stopped, others claim it is only a matter of time before it is banned. At the same time, however, it is clear that states have no interest in strong parallel currencies and are under pressure to act. They have a whole arsenal of measures at their disposal for their reaction, which they can bring into position against Bitcoin. The Bitcoin price would correct accordingly.

  Regulations & Laws•Dr. Patrick Schueffel•13 May 2021•12 minutes

  

• Innovation Explained for Everyone incl. Definitions and Examples

  The simple definition of innovation in the business context. We also explain which different fields of innovation there are, what types of innovation are happening and the overall meaning.

  Innovation•Benjamin Talin•5 May 2021•15 minutes