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448 articles
Transformation is changing the role of leaders and this change brings with it 4 core tasks with digital mindset as the basis. But how does digital mindset form the basis and what are these leadership tasks?
Leadership & ManagementJulian Knorr7 minutes
The Creator Economy is a megatrend. It competes with established companies by eliminating intermediaries with innovative peer-to-peer business models. To be successful, creators must be all-round talents.
TrendsSimone Belko6 minutes
E-commerce companies are also increasingly turning to content automation, whereby product descriptions or category pages are generated automatically and integrated into the online store. The success of these companies is increasingly dependent on high-quality content, which should have as personal a relationship as possible with the customer. This can increase conversion and reduce return rates.
E-CommerceDIGITAL BREAKFAST5 minutes
... is the motto of many successful people and the unofficial motto of a new error culture. A leitmotif that is becoming increasingly important for entire companies and individual employees under the pressure to change brought about by digitization and Past-C19.
CultureAxel Liebetrau5 minutes
Network (knowledge) graphs represent a collection of interlinked entities organized into contexts via linking and semantic metadata. They build a framework for data integration and analysis. Having the ability to do this can provide more context around metrics recorded from a network system. By leveraging these graphs, you can enhance your understanding of the data.
DataVirtualitics - smarter decision through multi-dimension data visualizations and easy to use AI5 minutes
Sch-rems II rulings have shaken up international data transfers. The Privacy Shield agreement with the US was declared invalid and now most companies have resorted to the so-called EU Standard Contractual Clauses (SCC). In a second ruling, however, the ECJ also commented on the SCCs and new SCC contract sets were put on the table, which now have to be transferred.
Data protectionYves Gogniat5 minutes
The shortage of skilled workers, increasingly complex products and demanding customers make the work of many industrial companies more difficult. This article explains how digital solutions can make life much easier for commissioning engineers or service technicians on site with customers.
Customer ServiceBastian Maiworm4 minutes
Successful digital design, is exclusive to a company's corporate design and stationery, creating unique visual experiences on screens.
BrandDIGITAL BREAKFAST5 minutes
The importance of cross-border trade is increasing - and with it cross-border eCommerce with new opportunities in cross-border retail. But entering new online markets is complex: translating a website, online store and product documentation into the relevant languages is not enough. The different cultural conditions and legal aspects, as well as the respective local customs for handling purchases, are just as crucial for success in international markets. And the project process - including smooth data transfer - needs to be well planned.
MarketingDIGITAL BREAKFAST3 minutes
One of the biggest problems of today is to provide employees with the right knowledge at the right time. Intelligent internal company search engines can help here. Used correctly, such a search engine can not only reduce pure search time, but also lead to project completions of better quality, reduce costs, improve customer service and greatly simplify employees' everyday work. This article explains how this can also work in your own company.
Internal CommunicationBastian Maiworm6 minutes
Putting people at the center and sustainable changes in corporate culture. New Work is a term that has been around for a while, but there are also real-world examples that testify to the success of the model. We explain what can be learned from science and practice.
CultureDIGITAL BREAKFAST7 minutes
In order for a website to be accessible online, a DNS entry must be made. The DNS entry establishes the connection between the IP address from the hosting and the domain name. Which entries can be made and what they are for is explained in this article.
AdvancedMatthias Gally4 minutes
